"To follow up on brochure requests, we use the integrated email tool, allowing us to keep prospective students informed and invite them to events that support their decision-making: from information days to taster sessions."

"To follow up on brochure requests, we use the integrated email tool, allowing us to keep prospective students informed and invite them to events that support their decision-making: from information days to taster sessions."

Zjef De Loose

Communications specialist

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HOW IT WORKS

The right message,
for the right student,
at the right time

Templates

Hippocampus starts with your activity, not the student. Our system determines which prospective students are eligible based on their subject of interest, level of inquiry and stage in their decision journey. If someone has recently received a message from another department, this is automatically taken into account, ensuring no overlapping communications. • Automatic selection of the right audience for every activity • Powered by a live database that updates in real time • No overlap: the system keeps track of recent contact • Tailored selection by subject, interest and journey stage

From starting over each time to getting it right once
From individual messages to a complete communication flow
From one-way communication to measurable interaction
Isometric illustration of prospective student profiles being channelled and matched through a recruitment pipeline
Isometric illustration of prospective student cards filtered and matched through a funnel
An isometric illustration showing an organised calendar and gear icon, effortlessly sending scheduled emails at set times
Isometric illustration of growing groups of prospects with verified emails above them
Isometric illustration of cold data being transformed into a rich, real-time dashboard

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