Streamlined Operations

“Activity Automation is fantastic. I used to spend a whole workweek preparing the recruitment campaign for an open day, now it’s done in minutes.”

Dahnee Nijsten

Events Project Manager

HOW IT WORKS

Set up once, perfect for every event, every single time

Templates

Simply build a complete campaign once for each activity type, and reuse it for every new event. What used to require a fresh setup every single time is now done once. • Templates for every activity type: open days, taster days, online events • Set up once, reuse forever • Easily adaptable by course or location when needed • New team members? Quality and consistency are guaranteed

Activate

Consistency

Outcomes

An isometric illustration showing an organised calendar and gear icon, effortlessly sending scheduled emails at set times

Isometric illustration of growing groups of prospects with verified emails above them

Isometric illustration of cold data being transformed into a rich, real-time dashboard

HOW IT WORKS

Zero manual follow-up, keeping you in complete control

From setting up events to tracking attendance: handled completely automatically.

Step 01

Create activity

You create an activity using the wizard. Hippocampus automatically matches all relevant registered prospective students based on their interests and stage in the decision-making process.

The Hippocampus email editor, helping you easily build open day invitations with drag-and-drop

The Hippocampus dashboard, featuring your session programme and a live preview of exactly what students see

Step 02

The campaign is linked immediately

The corresponding automation for that activity type is ready to go instantly. No manual effort required. The system recognises the type and connects the right email flow automatically.

Step 03

Activate in one click

As soon as you activate the activity, the full communication flow starts automatically for everyone who’s enrolled. You choose the automation — the rest takes care of itself.

The Hippocampus dashboard, featuring Activity Automations and a clear overview of scheduled emails and SMS messages

The Hippocampus dashboard, showing open day activity including attendance and no-shows

Step 04

Everything runs automatically

Invitations, reminders, confirmations, and surveys are all sent at the perfect time, with no manual effort needed from you. Let the system do the heavy lifting while you stay in control.

Step 05

See your results straight away

Applications, attendance and campaign performance are visible straight away in the dashboard. By activity, by programme, by target group. So you can make adjustments before the deadline.